Machine learning isn't just a magically solution you can point at any problem and get an elegant solution. It takes thought and creativity to set it up the right way to get the desired outcome. This is especially true in the world of natural language processing. Our brains are highly specialized to deal with language, and we learn through a lot through show and tell. Computers don't have parents that give positive feedback when it gets the words right. It needs an intelligent human to set up the problem and give it the appropriate feedback.
https://www.analyticsinsight.net/nlp-or-machine-learning-which-one-is-more-suitable-for-chatbots/
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